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Roddy Martin (Chief Digital Strategist, TraceLink)
Pass Type: VIP Attendee, Exhibitor, Expo & Conference, Matchmaking - Get your pass now!
Track: Drug Manufacturing
Vault Recording: TBD
Today’s health care and pharma industries are under significant pressure to digitally transform in order to support advancements in medicine and patient safety. However, the health care system is both complex and constrained because it involves patients, their health and safety, and ever-evolving regulations. Health care providers and the pharma industry must refrain from working in silos and work together to provide one patient-centric ecosystem.
This session will present a unique and innovative approach to tackling the challenges of pharma supply chain regulations with the safety of patients at the core. This approach will show how digital solutions can be utilized to enable digital tracking and tracing of serialized medicines to ensure the safety of pharmaceutical products. Performed on one unified platform, pharma and health care partners will be able to leverage the valuable data within it to produce better patient outcomes. Examples within this session will highlight how this new data can be leveraged to: